Autocorrect got me on the title. That's SHELL fuel corp. This is not necessarily just a marketing campaign where they change the names to fit a tagline in a commercial, but essentially a new product. Not changing octane (which obviously would only affect certain vehicles anyway) but according to them has more cleaning and restorative properties for your motor and any fuel contacted parts. So at Shell now, you will begin to see 4 pumps. Regular 87, middle 89, premium 91, and premium + 91.
I know we have lots of picky gasoline folks here. Any "nothing but Shell or Chevron in the Viper, never Arco!" people out there? And I'm sure we have some that run any 91 and don't worry about it. But what do you think about this premium plus concept? It doesn't promise performance, just cleaner engine and reduced wear. To me it seems a tough sell without A LOT of proof. Unless you can prove that paying more saves you that much or more down the way, it's not even a gimmick, just old west health tonic for your car.
What do you think?
http://www.usatoday.com/story/money/...mium/28254983/
Mods---- please change title to "Shell releases etc" instead of the contraction "she'll." Thanks.
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