Free Membership

[slysnake]

A few years ago, didn't the other club give one year free memberships to people that bought a new Viper? IMO that's an excellent idea. If SRT has a good relationship with this club that would be a nice benefit for them too. Seems like a win/win to me.

[BlknBlu]

That will all depend on the relationship we have with SRT and if they are looking to partner with a club again. It was a great perk but we are not looking to copy what the other club is doing and working to stand alone and improve on ideas that have worked and not worked in the past. Great suggestions though.

Bruce

[Wheelman]

Wasn't what really happened was SRT actually paid the club dues for the new owner?

[BlknBlu]

that is correct. Only on a brand new Viper for the first year and was automatically taken care of.

Bruce

[SmoknTires]

It was part of their "COOL" Program (it's an acronym). They provided one free year of membership to the club for new viper owners. It's not a question of whether they'll do it in the future, but when and if it makes financial sense for them. We're not going to lean on them for subsidies as much as we want to be close to them for all the wonderful perks and favors they do for the club (which they've stopped). But if they want to continue with the program, I think it's good for both sides.

So you all know, we've been in constant contact with SRT, they're aware of progress. It's up to us to make this change happen and they will come. We also don't simply want to rely on personal relationships, we've purposely kept things somewhat formal because we want to demonstrate our commitment and earn their support properly through a solid business plan and club member support toward manufacturer alignment - which is what they value.

[donk_316]

Look into HOG that Harley runs. Thats a hell of a well set up plan to keep a new buyer hooked.